About KendallCatherine

KendallCatherine Agency is the dynamic result of a unique mother-daughter partnership that blends decades of seasoned marketing expertise with fresh, creative energy. Co-founded by Rebecca Waltz, a marketing veteran with over 20 years of experience, and Kendall Hayes, whose college education and passion fuel innovative approaches, the agency combines strategic insight with vibrant creativity. Together, their complementary strengths drive a personalized, integrated marketing approach designed to empower small businesses with tailored strategies and hands-on support that help them achieve measurable growth.

This collaborative foundation allows KendallCatherine to deliver marketing solutions that are both strategic and authentic, reflecting deep industry knowledge alongside a genuine passion for helping local businesses thrive. By focusing on integrated marketing that fits each client’s unique budget and team capacity, they ensure effective execution without overwhelming resources-demonstrating that impactful marketing is achievable for businesses of all sizes. Their commitment to partnership and customized service makes KendallCatherine a trusted ally for small businesses seeking to elevate their brand and connect meaningfully with their audiences.

Meet the Team

Rebecca Waltz

Rebecca's 20+ years in marketing and communications have shaped successful campaigns across multiple industries,. Rebecca has specialized in Demand activites, including events.

Lead Strategist

Kendall Hayes

Kendall Hayes, who graduated from Ohio University-with a BFA in Dance, a Business Minor, and a Social Media Certificate- moves with a passion for creativity, performance, and business acumen. Kendall will complete her Master's Degree in 2026.

Social Media Director